There are a few steps you can take to improve the related search terms that appear for your business or personal name: Optimise your website’s content. One way to improve the related search terms that appear for your business is …
Do you have negative suggested search terms in Google?
Google’s “suggested search” feature is a tool that offers suggestions for search queries as you type, based on the popularity of certain search terms. These suggestions are intended to make it easier for users to find what they are looking …
Removing Defamatory Content From Google
If you discover that there is defamatory content about you or your business on Google, you may be able to request that it be removed. Here is a general overview of the process for making a removal request: Identify the …
“Marketing Mishaps and Reputation Management: How to Avoid Holiday-Themed Blunders”
The holiday season is a prime time for businesses to roll out festive marketing campaigns and promotions. But with the increased demand and pressure to stand out, it’s important to make sure you don’t make any holiday-themed blunders that could …
The “Wet Floor” Sign Mishap: A Lesson in Social Media and Reputation Management
In 2015, a photo of a wet floor sign in a department store went viral after it was placed in such a way that it appeared that the stick figure on the sign was urinating on the floor. The incident …
The PR Nightmare Before Christmas: How to Handle a Reputation Crisis During the Holidays
The holiday season is a busy and stressful time for businesses, with increased demand and the potential for delays and disruptions. It’s also a time when your business’s reputation is particularly important, as consumers are more likely to be making …
The Role of Customer Service in Reputation Management During the Holidays
The holiday season is a busy and stressful time for businesses, with increased demand and the potential for delays and disruptions. It’s also a time when your business’s reputation is particularly important, as consumers are more likely to be making …
Managing Your Personal Reputation During the Christmas Period: A Guide
The Gift That Keeps On Giving The holiday season can be a stressful time, with increased social obligations and the potential for overindulging in food and drink. It’s easy to let our guard down and say or do things that …