There are a number of metrics that are important to consider when it comes to Google and your online presence. Some of the most important ones include: Search engine ranking: Your ranking on Google’s search results page is important because …
The “Wet Floor” Sign Mishap: A Lesson in Social Media and Reputation Management
In 2015, a photo of a wet floor sign in a department store went viral after it was placed in such a way that it appeared that the stick figure on the sign was urinating on the floor. The incident …
The PR Nightmare Before Christmas: How to Handle a Reputation Crisis During the Holidays
The holiday season is a busy and stressful time for businesses, with increased demand and the potential for delays and disruptions. It’s also a time when your business’s reputation is particularly important, as consumers are more likely to be making …
Celebrity Reputation Management Services
Celebrity reputation can be a delicate thing, with unique threats and opportunities that must be carefully managed in order to protect and enhance a celebrity’s image and brand. From negative publicity and online harassment to opportunities for endorsements and partnerships, …