You did your time. So why is Google still punishing you?
It’s one of the harshest realities we see — someone makes a mistake, pays for it, rebuilds their life, and yet when you type their name into Google… all you see is that one version of them. The court case. The conviction. The mugshot. The shame.
Even when you’ve changed. Even when you’ve grown. Even when the law says your debt is paid — the internet acts like it just happened yesterday.
At ReputationAce.co.uk, we’re here to tell you: you’re not stuck with it. Your name doesn’t have to live under a shadow forever. We specialise in suppressing outdated or damaging criminal records from Google and giving people their future back.
What shows up in your name search is not fixed — it’s just what’s been allowed to sit there
Most people don’t realise this, but your Google search result isn’t some permanent record. It’s an algorithmic snapshot. A reflection of the loudest and most “trusted” content linked to your name.
And unfortunately, when that includes a court case or criminal conviction — even if it was years ago — Google keeps it on top. Because people click it. And what gets clicked, stays ranked.
So yeah… even if you’ve rebuilt your life, that one headline could be costing you:
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Job interviews
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Clients
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Housing opportunities
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Your kids’ school acceptance
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Basic trust in social settings
It’s brutal. But it’s not unfixable.
Can a criminal record be completely removed from Google?
Sometimes, yes. If the content breaches privacy laws or is considered “no longer relevant” under UK GDPR, we can argue for full takedown — from either the source or from Google’s index.
But more often, we focus on strategic suppression.
What that means is: we bury the damaging link under a flood of fresh, positive, high-authority content that you control. Think business listings, features, interviews, branded profiles, website pages, community involvement, case studies, directory citations — anything that helps tell your story after the fact.
This is digital reputation rehabilitation — and we’ve seen it change lives.
You don’t need a solicitor. You need a strategist.
Most people think they need a lawyer to deal with this. Truth is, a solicitor might understand the law — but not how Google works. And this fight? It’s a search engine battle. That’s where we live.
We know how to make removal requests that stick. We know when Google will say yes to delisting content — and when to back off and start flooding the search page with your new identity. We work within the law, but we operate in the real world. The world where you can’t afford to let a past mistake ruin your present.
And we do it quietly. No PR stunts. No news releases. No attention drawn. Just results.
“But it’s already out there… isn’t it too late?”
Not even close.
We’ve helped people remove criminal content from national news sites, drop old mugshots out of image search, and suppress past convictions down so far in the results that they might as well not exist.
Some had spent years trying to outrun the internet. All it took was one conversation and the right strategy.
If your name keeps dragging your past into the present — we can change that. It doesn’t happen overnight. But we’ll walk you through the plan, step by step, and handle everything behind the scenes until it’s done.
You deserve to be seen for who you are now — not who you were then
One mistake shouldn’t become your whole story. One charge shouldn’t be a lifelong search result.
You’ve moved forward. You’ve done the work. Now let us do ours.
📞 0800 088 5506
📩 info@reputationace.co.uk
🌍 www.ReputationAce.co.uk
Your record doesn’t need to define your future — especially not online.