Reputation management companies are businesses that specialise in helping individuals and organisations manage their online reputation. These companies offer a range of services, including: Monitoring the internet for mentions of a client’s name or brand, and alerting the client to …
An example of a big brand that has survived a reputation crisis
One example of a big brand that has survived a reputation crisis is Johnson & Johnson. In 1982, the company faced a crisis when several people died after taking Tylenol, a popular over-the-counter pain medication produced by the company. At …