How Negative Google Results Are Costing Your Business Sales (And How to Fix It in the UK) When Customers Decide Before You Even Speak to Them Most business owners think their biggest problem is getting more leads. In reality, …
Google’s Risk Aversion Keeps Damaging Search Results Frozen in Place
Why Google’s Risk Aversion Keeps Damaging Search Results Frozen in Place Most people assume Google fails to change harmful search results because it doesn’t care. That’s not quite true. Google does care — but not about individuals. It cares …
Google Punishes Visible Reputation Suppression
Why Google Punishes Visible Reputation Suppression — And Locks Damage in Place Most failed reputation campaigns don’t fail quietly. They fail because Google notices them. The mistake most people make is assuming Google only reacts to rule-breaking. In reality, …